Local Marketing Consultant
McClatchy has an exciting opportunity for a Local Marketing Consultant to join our dynamic and forward-thinking sales team! The Local Marketing Consultant will develop plans for growth areas (cross-sell/up-sell/new customers) within identified opportunity categories in Rock Hill and Fort Mill, South Carolina.
Primary Responsibilities:
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Understand and assess areas for growth within identified opportunity categories and share insights with sales team.
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Target and build relationships with existing clients and potential clients that are strategic for the organization and that are interested in multi-product solutions.
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Create proposals with good/better/best solutions after gaining a complete understanding of the client's needs through a Client Impact Assessment (CIA).
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Communicate Return on Investment (ROI) solutions and educate the client on marketing tactics, as needed.
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Actively manage relationship by reporting campaign results to ensure client satisfaction and identify follow-up opportunities for up-sell and cross-sell.
Key Competencies:
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Ability to grow and develop deep category insights.
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Possess a strong grasp of all products to help craft complex ROI-impacted solutions.
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Ability to identify and capture new business revenue.
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Exhibit technical competency, e.g. updating our CRM, create client-ready proposals in PowerPoint, etc.
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Focused on finding solution to problems.
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Ability to sell against other media & effectively manage and overcome objections.
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Strong project management, interpersonal and organizational skills.
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Ability to handle multiple assignments simultaneously.
Job Requirements:
- 3+ years in sales and marketing
- College degree required.
- Strong customer service skills with the ability to build relationships.
- Understanding of basic marketing concepts.
- Proficient in Microsoft Word, Excel, and PowerPoint.
- Must have access to a dependable vehicle and valid driver's license.
The full time position includes a competitive salary, commission program, and a comprehensive benefits package, including 401(k) match. The Herald Media, part of McClatchy, is an Equal Opportunity Employer.